The story begins in 1990 when Eric Ughetto took over the family vineyards located in Gigondas. He was joined by Sophie in the late 90s and the two of them decided to make wine with their own grapes. The Area "La Roubine" was created in 2000 with its first vintage. Today the company is still a family run business; Eric works at the wine cellar, while Sophie manages both the cellar and the business. The couple also work together in the vineyards.
The field is located in Gigondas on the Southern Rhone Valley which is situated at the foothills of the large mountain range know as « Dentelles de Montmirail » (Montmirail laces). The land is partially located on the left bank of the river Ouveze and the AOC Gigondas is situated on the hillside at the foot of the Dentelles mountains, 300m above sea level; these vines require more care and attention but they also offer finer and more concentrated wine. The ground is clay and limestone, partly composed of stones debris.
The estate still remains small. If you add up family land with those that have been leased, it totals 15.5 hectares of vines under several names: Gigondas (5 ha), Vacqueyras (5 ha), Séguret (0.5 ha) and Sablet (5 ha).
The grape varieties you will find on these plots are of course the main varieties AOC which are Grenache, Syrah and Mourvedre, but also unusual (rare in French wines) AOC such as Cinsault and Counoise which help to create the wines distinct personality.